WiFi for Telcos

The telecommunications market has undergone a major transformation in the past couple of decades. With WiFi technology being integrated into various modes of communication, it has led to a tremendous alternate growth of revenue opportunity to bundle various VAS for telecom sector. With WIFi enabled smart phones floating in the market it will definetly fuel the growth of mobile Internet usage .


WiFi offers numerous cost effective IP based products/ services.The telecom sector has thus completely changed, both in terms of coverage, and efficiency of services. Provision of landlines on demand, digital telephone exchanges and the acceptability of optic fibre and wireless technology are a few instances of the change that took place in the industry According to the study by ABI Research, about 44 percent of smartphones currently have WiFi as a feature. This figure is expected to increase to 90 percent by 2014. This is a trend worth reckoning as almost 60 percent of those owning WiFi enabled phones have had their phones for less than a year.Thus more and more people expect WiFi from their cell phones.Needless to say WiFi connectivity is a great feature for smartphones and the telecom industry at large.

Airlink's Solution for Telcos

Airlink's solution can be deployed within days, not weeks and can often leverage the existing infrastructure to minimize upfront costs. Airlinkā€™s solution is easily adaptable to future technologies beyond WiFi, such as WiMAX and Fixed Mobile Convergence.It enables your locations to rapidly and cost-effectively deploy broadband wireless networks and deliver next-generation applications and services. Airlink's Solution provides an advantageous platform for the operator and helps them to maximize their revenue by enabling proximity marketing with bluetooth.This leads to stickiness, as users consume promotional videos, games etc. Our solution also extends its capabilities to provide hyper-local interactive portal and social network for each location. It also offers a world of IP based VAS services like online gaming, social networking, rich content etc.

Following are the primary service attributes of our solution:

  • DoT / TRAI Compliant

  • Internet Backhaul Independent - Works with DSL, cable, T1 etc

  • Zero Configuration - Reduces onsite configuration & setup time

  • Service Provider Neutrality - Can be deployed using any Internet service provider

  • Technology Neutrality - Support for WiFi as well as WiMAX

  • 24x7 Network Monitoring

  • Service Metrics - 24x7 Technical Support, Customer Support, Business Support

  • Brandable login splash pages

  • User friendly guest registration

  • Per user bandwidth provision


Solution Highlights - Telcos

  • Bluecasting

  • Integration with third party systems - Billing systems, IN systems, CRM Systems, Radius

  • Independent of access technology (WiMax, satellite, bluetooth)

  • Independent of applications (MCommerce, IPTV, rich content)

  • Flexible service plans across locations

Key Benefits for Telco Operators

  • Improves brand visibility

  • Offers low cost of ownership

  • Increases ARPU (average revenue per user) by promotion of high value services

  • Rewarding revenue share through automated billing and monthly revenue sharing

  • Brandalble login page for promotion & brand visibility

  • User friendly self serve portal

  • 24X7 monitoring and support services

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